Intermarche has launched a company blog called “” – “Fights that Matter” on 18th June 2014.
•    The blog will enable discussions on different topics, like purchasing power value, chains, innovations, sustainable development and customer experience.
•    The blog addresses journalists, opinion leaders and experts and is led by the agency Marcel, author of the successful “Fruits et Legumes Moches” campaign, promoting aesthetically damaged fruits and vegetables, and in charge of the twitter account of Intermarche, @Intermarche, recently launched by the French company.